We are nearing the end of spooky season and soon all of the Halloween-themed products will be gone. Among other products in a recent VoxBox from Influenster, I received a wet n wild MegaGlo Highlighting Powder in the shade “Not Your Basic Witch”.
As wet n wild’s website states, this shade builds off, “Our fan favorite MegaGlo Highlighter, now with a fright night twist.” Yes, as you can see this is a black “highlighting powder”. There are many color variations for highlighting powders including white, pink and even blue; but a black highlighter? I just do not understand.
“Not Your Basic Witch” is actually a really pretty shade. In fact, I can see many uses for this as an eyeshadow to darken the outer crease or create a beautiful smoky eye. It’s sparkly, almost metallic finish adds more flare than a traditional black shadow, but I personally would never seek out a such a dark highlighter.
It is clear that wet n wild planned the launch of the “Not Your Basic Witch” highlighting powder to coincide with Halloween. Many people do buy makeup around Halloween to achieve a particular look; however, outside of this holiday, I see little use for a such a dark highlighter.
In my opinion, this shade should never have been marketed as a highlighting powder. A highlighter provides contrast and draws light to areas of the face including the cheekbones, eyes, and nose. “Not Your Basic Witch” does quite the opposite. Rather, it acts more like a contour powder if anything. I think a dark highlighting powder defeats the purpose of a highlighter.
Aside from creating a nice smoky eye, I cannot think of many uses for this product. Yes, you could use this to achieve a spooky makeup look, but you probably have a black shade in your inventory that will do the trick. Unless you use black shadows on a regular basis, I recommend saving the five dollars and picking out a different shade of wet n wild’s MegaGlo Highlighting Powders.
Note: I received this complimentary product from Influenster for testing purposes.